Ultimate Rose Wins Best Sash Window at BuildIt Awards

The Rose Range is the pride of Roseview Windows, leading the industry in style and quality with our elevated uPVC sash window models. On Friday, 8th November, our Ultimate Rose model won Best Sash Window at the 2024 BuildIt Awards. The prestigious national award was presented at the annual gala dinner at Hilton Bankside in London, and it was accepted on behalf of Roseview by Keane Grantham, Marketing Manager, and Emma Hodges, Sales & Customer Care Executive. 

The victory was earned due to the way that the Ultimate Rose profile blends the aesthetics of traditional sash windows with the modern benefits of uPVC frames. The increased security, warmth, and soundproofing of the model earned it praise from the judges, who were impressed with both the design and construction. We pride ourselves on creating styles with beauty and functionality, so it was a wonderful moment to be recognised for our success in this effort. 

Richard Burrells, Managing Director of Roseview Windows, commented on the win, saying: “We’re incredibly proud to receive this award. It celebrates the heart of what we do—designing windows that combine the character and elegance of traditional sash windows with the comfort and performance that modern living demands. The Ultimate Rose helps homeowners create beautiful, practical spaces they can be proud of. The recognition from this award highlights Roseview’s commitment to helping homeowners and self-builders achieve their vision. With over 40 years of expertise, the company remains a leader in crafting authentic, high-quality sash windows tailored for today’s living.”

Richard added: “A huge thank you to our customers and staff for supporting us and championing the Rose Collection. Their feedback inspires us to keep pushing boundaries and perfecting our range. With this award, we look forward to many more milestones and helping even more homeowners create stunning, efficient homes.”

The Ultimate Rose model has become one of our most popular window styles since we launched it in 2013. That same year, it won the coveted G-awards, cementing its place in the industry as a leading product. A great deal of effort went into the design and development of the Ultimate Rose window to ensure that it was almost impossible to tell the difference from a traditional timber sash window.

Mike Bygrave, Marketing Director of Roseview, commented on the quality of the Ultimate Rose when it was first released, saying: “We’ve developed our own midrail profile – getting rid of the tell-tale interlock line that immediately shows anyone in the know that a product isn’t timber. At the same time, we’ve cut the meeting rail depth by 9.5mm. It was incredibly slim as it was, but now, at just 35mm, it’s the slimmest on the market. The overall result is incredible – if you place an Ultimate Rose alongside a timber sash window, you’ll struggle to tell the difference.” 

The aim of our Rose window range is to give impeccable timber-style installations with all the modern benefits of uPVC. They are especially suited to conservation areas as there are many specifications for products that are allowed to be fitted within these areas. The quality level of our installations makes them an ideal choice for conservation, looking traditional while delivering industry-leading performance. 

If you are interested in the Ultimate Rose for your home, get in touch with Rose Collection today to start your home improvement project. 

Categories: Rose Collection

Tags: traditional sash windows